A Dubai paid ads agency that reports to revenue
PaidAds.ae plans, runs and measures paid advertising for businesses in the UAE and the GCC. This page explains who we are, what we do and do not do, and how an engagement actually works.
Registered in the UAE as Ads and Technology LLC FZ. Team based in Dubai.
Campaigns run across the Emirates, Saudi Arabia and the wider GCC.
English and Arabic search, creative and landing pages where the market needs both.
Who we are
The paid media practice of Ads and Technology LLC FZ
PaidAds.ae was set up in 2024 as the performance marketing arm of Ads and Technology LLC FZ, a company registered in Dubai. The founding idea was simple: most paid media in the UAE is bought on platform-reported conversions that nobody in the business trusts, so agencies get judged on clicks and the client never learns what a lead really cost. We built the practice around fixing that measurement gap first and running the campaigns second.
The team works from Dubai and runs accounts for clients across the Emirates and Saudi Arabia, with Arabic-speaking operators for creative, search query work and landing pages. Most clients are lead-driven businesses (real estate, business setup, healthcare, education, B2B services and SaaS) or ecommerce brands selling in the UAE and KSA.
We are a small, senior team by design. The people who audit your account in week one are the people who run it in month six.
What we do
Paid acquisition, end to end
- Google Ads: Search, Shopping, Performance Max, YouTube
- Meta Ads: Facebook and Instagram, Advantage+ and structured creative testing
- LinkedIn, TikTok and Snapchat Ads
- Programmatic display, video and connected TV through DV360
- Conversion tracking: GA4, Google Tag Manager, server-side tagging, Meta Conversions API, offline conversion imports
- Landing pages and conversion rate optimisation for paid traffic
- Dashboards and reporting that connect spend to CRM stages and revenue
What we do not do
Focused by design
- SEO retainers or link building
- Social media management and community posting
- Branding, logo or identity work
- Website design projects that are not tied to a paid campaign
- Influencer, PR or email marketing programs
If you need those, we will say so and point you to someone who does them well. Read the difference in performance marketing vs a digital marketing agency.
How we work
Four rules every account is run by
Tracking before spend
We do not scale a budget on a broken signal. Week one of every engagement is an audit and a tracking rebuild: conversion actions pointed at the right stage, server-side events, and CRM data flowing back to the platforms.
Report to the business number
Platform dashboards count form fills. Your business counts qualified leads, meetings, orders and revenue. Weekly reports are built on your numbers, monthly reviews are built on pipeline.
Category knowledge first
A real estate account in Dubai, a clinic in Abu Dhabi and an ecommerce store selling into Riyadh need different structures, different creative and different compliance. We run them differently.
You own everything
Ad accounts, pixels, tag containers, analytics, landing pages and creative are registered to you. If you leave, nothing is held back.
Tools we run
The stack behind every account
- Google Ads and Google Merchant Center
- Meta Ads Manager and Conversions API
- LinkedIn Campaign Manager
- TikTok Ads Manager and Snapchat Ads Manager
- Display & Video 360
- GA4 and Google Tag Manager (web and server)
- Looker Studio dashboards
- CRM integrations: HubSpot, Zoho, Salesforce and custom pipelines
- WhatsApp Business lead routing
Where we work
Dubai first, GCC wide
Our office is in Dubai. Each market we run has its own page covering platform mix, language, typical costs and the practical rules advertisers run into there.
- Paid ads agency in Dubai
- Paid ads agency in Abu Dhabi
- Performance marketing in Sharjah
- Google Ads agency in Riyadh
- Performance marketing in Saudi Arabia
Phone: +971 58 588 2897
Dubai, United Arab Emirates
How an engagement runs
Audit, then ninety days, then a monthly rhythm
Everything starts with an audit of the live account or, for a new advertiser, of the market and the targets. The audit is free and arrives as a numbered list within 24 hours. If we go ahead, the first ninety days are run as a defined program: tracking rebuilt in week one, structure and creative in weeks two and three, then weekly optimisation against cost per qualified lead and a review at day 30, 60 and 90 against the plan we agreed.
After that the engagement runs month to month. Media is paid by you directly to the platforms. Our management fee is quoted after the audit and depends on the number of channels, markets and languages, not on a percentage of spend, so there is no incentive for us to push budget up. Notice periods are set in the contract and everything we build stays in your accounts.
Fit
Who we are right for, and who we are not
A good fit: a business that knows roughly what a lead or an order is worth, has a sales process or a checkout that can absorb more volume, and can commit a media budget that lets the platforms learn, typically AED 15,000 a month or more for services and AED 25,000 or more for ecommerce in Dubai.
Not a good fit: a brand that needs awareness without a conversion to measure, a budget below the learning threshold for its category, or a team that wants an agency to own everything from branding to social posting. We will say so in the audit reply and, where we can, point to someone better placed. The comparison pages cover agency versus freelancer versus in-house if you are still deciding on the model.
Start with an audit of what you already run
Send us access or a screenshot. You get a numbered list of what is leaking spend within 24 hours, whether or not you hire us.
Request an audit